Tracey and I just made a change to our Youtube Channel and, since the changeover happened before we even realized, a few of you were on the ball asking us questions about it before we even knew what was going on! So let me take a minute to explain what we did.
Our Youtube Channel was already monetized in that we have advertisements on our videos (the exception being videos that are available solely for members of this site, which are not monetized).
Over time, people have told us that they want other ways of supporting what we do in addition to a membership website. I’ve often wondered what is the best way to proceed on this. A Patreon site? Something else? Then came a new opportunity with Youtube and we thought, let’s look into this.
What we have just done is create two layers of “membership” for the Youtube Channel.
First of all, the Youtube membership does not offer any content that members of this site don’t already have.
The first level of the Youtube membership is $2.99 per month and enables those people to access a limited number (roughly two per month) of older videos that we have already created for this site. For example, there might be an older Part Two of the Richard Dolan Show, or an interesting Off the Cuff Video. For this level of membership, what those individuals get is very limited compared with what is available here. It’s essentially just another way to accommodate people who don’t want to spend a larger amount of money but still want to support what we do.
That level also enables a 5% discount on all items in the Richard Dolan Store on Shopify. (This is something we are setting up for current members of this site as well).
The second level, which is $6.99 per month, offers a greater amount of videos and recordings, but still much less content than is available here on our site, and no content from me that isn’t already here.
One thing that will be there that isn’t here are a variety of special animations and personalized emojis – GIFs, badges, and stickers – that are part of Youtube’s specific culture which people can use during our public livestreams.
There is one thing that the $6.99 Youtube membership offers that is unique at this point, which is a spot within a closed Facebook group. It’s the one thing that Youtube Members will have access to that isn’t automatically offered here. Of course, we have our Forum, which is clearly a more effective place to share ideas and research. But the Facebook group will be available for the Youtube membership.
There are other features we are debating at the moment. Our main concern, quite frankly, is that the Youtube membership does nothing to dilute membership to this site. This was simply a concept that was made available to us and we thought, yes, let’s try it out.
So that is what the Youtube membership is about. I have to emphasize this is new to me, too, but I will keep everyone posted as this matures.
I will just add that I have been extremely busy in my office doing UFO related research for the past few days. I will have a lot to report soon!